Blake Fraum

Personal PR Principles Blog for Clemson University Course

Positive PR is Always In Style November 2, 2008

Filed under: PR Connections — blakefraum @ 3:13 pm
Tags: , , , , ,

While I have been at home in Hilton Head over fall break, I found out that my hair dresser added a new component to her career. She decided to spice up her job a bit by putting on a monthly “contest” where one lucky winner will get styled. The winner’s styling will consist of skin care, make-up, hair styling, wardrobe and a professional photo shoot showcasing the final result. The estimated retail value of this package is $1,000. This is awesome PR for my hair dresser for several reasons. First of all, a local magazine titled, Celebrate Hilton Head ran a large article on her, what she does, and this new contest. The contest gets her name out into the community and shows she is giving back to the area. Additionally, locals will see what she is doing and learn about her and her style. She will very likely receive more clients based on this new monthly contest.

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